Senior Digital Marketing Manager

• £65-70k
• London
• 

Position: Senior Digital Marketing Manager

Salary: £65-70k + 20% Bonus

Location: London Area

We are working with a highly backed entertainment and leisure group that are growing fast within the space and are looking for a Senior Digital Marketing Manager to manage their marketing team across multiple sites. This is an opportunity to join a well funded business at a key growth stage and make a meaningful impact, becoming a key figure in the business’ success.

Your Responsibilities:

• Lead the digital strategy across CRM, social, paid media, website, and in-venue digital channels, ensuring a seamless end-to-end customer journey from discovery through to booking and beyond
• Translate marketing priorities into clear, commercially focused digital plans that balance performance, brand experience, and customer needs
• Own and develop key digital channel leads, providing clear direction, priorities, and ongoing support
• Coach and develop team members to build capability and shift towards more strategic, insight-led delivery
• Maintain oversight of day-to-day activity and provide hands-on support during key trading periods when required
• Lead paid media performance and manage external digital partners, driving accountability, optimisation, and continuous improvement
• Challenge agency output to ensure activity is insight-led, customer-focused, and aligned with business objectives
• Manage budgets effectively, embedding a structured test-and-learn approach to maximise return on investment
• Own the end-to-end digital customer journey across web and in-venue touchpoints
• Use data, customer behaviour, and feedback to identify friction points and improvement opportunities
• Work closely with marketing and operational teams to ensure a consistent and high-quality customer experience across all touchpoints
• Lead digital reporting and performance analysis across CRM, website, social, and paid media channels
• Translate data into clear insights, identifying key drivers of performance and areas for improvement
• Turn insight into actionable recommendations that continuously improve digital effectiveness

About You:

• Has broad experience across digital marketing disciplines, including paid media, CRM, social platforms, and web optimisation
• Is comfortable working in environments where data is abundant but structures and processes are still evolving, and can identify the right questions before building frameworks
• Has a track record of improving reporting and measurement approaches, connecting channel activity to customer behaviour and commercial impact
• Is confident managing and constructively challenging multiple external partners across different specialisms
• Can confidently interpret performance data and turn insights into clear, actionable priorities
• Enjoys mentoring and developing others, helping to elevate team capability
• Takes a holistic view of the customer journey, rather than focusing on individual channels in isolation
• Is commercially aware, inquisitive, and focused on continuous improvement
• Can balance structure and discipline with speed and practicality
• Has likely worked in a more advanced digital environment and is motivated by applying that experience to build capability within a growing organisation

If you are people focused, energetic and driven to make a tangible impact in an high growth business then we’d love to hear from you.