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Title: Head of Media Planning

Location: Dublin, Ireland

Salary: €140,000 + Bonus + Benefits

 

About the Company

Our client is a leading international retailer with an established global footprint and ambitious plans for continued growth.

This newly created leadership role offers the opportunity to shape how marketing is planned, governed and delivered across multiple markets.

 

About the Role

This is a highly visible leadership position sitting at the heart of the global marketing organisation.

You’ll be responsible for creating the operational framework that enables world-class marketing delivery- bringing together commercial priorities, customer strategy and marketing execution.

Working across Marketing, Commercial, Retail, Ecommerce, Finance and Technology, you’ll ensure teams are aligned, investment is optimised and marketing activity delivers maximum commercial impact.

Leading teams across Trade Planning, Marketing Operations and Transformation, you’ll champion best practice, simplify complexity and build the processes, governance and operating rhythm that enable the business to scale.

If you enjoy bringing structure to fast-paced environments, influencing senior stakeholders and driving meaningful change, this is an exceptional opportunity to make a lasting impact.

 

Key Responsibilities

• Develop and lead the marketing planning strategy, ensuring activity aligns with commercial objectives and trading priorities.
• Own the integrated marketing calendar, creating visibility and alignment across campaigns, launches and key trading moments.
• Establish best-in-class marketing operations, governance and ways of working across a complex global organisation.
• Drive collaboration across cross-functional teams to ensure seamless planning and execution.
• Lead marketing investment planning, budgeting and performance reporting to maximise return on investment.
• Build scalable processes and operating models that improve efficiency, accountability and delivery.
• Use insight, data and performance metrics to drive continuous improvement and better decision-making.
• Lead, coach and develop a high-performing team while fostering a culture of collaboration and operational excellence.

 

About You

You’ll be an experienced leader with a passion for operational excellence and a proven ability to bring people, processes and strategy together.

You’ll likely have experience within a large retail, consumer, FMCG or omnichannel organisation and have held leadership roles across Marketing Operations, Commercial Planning, Trade Planning or Business Transformation.

 

You’ll bring:

• A strong commercial mindset with experience aligning marketing activity to business performance.
• Experience building operating models, governance frameworks and planning processes within complex matrix organisations.
• A track record of leading cross-functional teams and influencing senior stakeholders.
• Strong financial acumen, including budget ownership, forecasting and investment planning.
• Experience driving transformation, continuous improvement and organisational change.
• A collaborative, pragmatic leadership style with the ability to inspire teams and deliver results.