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Head of Marketing

  • £60,000 - £70,000
  • London

Head of UK Marketing

London (flexible working)

Circa £60,000- £70,000 +Bonus +Options

A new opportunity to join a rapidly expanding, healthy snacking business in a UK Head of Marketing position. The company are a fantastic challenger brand that produce a fantastic range of vegan food products.

 

The main purpose of the role is to manage the long term marketing strategy for the UK looking after all marketing touch points. This is an extremely important role where you will be tasked with growing awareness of the brand in the UK market.

 

The company is a challenger brand and they are growing VERY quickly internationally and have identified the UK as potential to be one of their biggest markets in Europe. Their branding is irreverent and impactful and this role will see you working with the Global CMO to build and develop the UK brand strategy.

The key responsibilities of the role will be to:

  • Effectively lead impactful campaigns and devise the marketing strategy to amplify brand awareness.
  • Develop content calendars and ensure autonomy across all platforms to enhance consumer engagement and customer acquisition.
  • Accurately report on financial performance and provide insights for potential improvements.
  • Collaborate effectively with other members of the team and departments in an efficient and organised manner.
  • Hire and manage PR and media agencies to promote business growth.
  • Work with national retailers to bring the brand to life instore
  • Mange the marketing budget for the UK
  • Develop and optimise brand events to amplify sales and deliver the best ROI.

The key requirements of the Head of Marketing are:

  • Previous marketing experience in FMCG – ideally food or drink
  • Experience of managing fledgling brands in high growth categories
  • Passion, drive and ambition to succeed
  • Track record of bringing brands to market
  • Degree level education or equivalent
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