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Brand Manager

  • £30,000-£40,000
  • Greater London

A new opportunity has arisen at a dynamic culture led FMCG business at a time of expansion. This well-known business is looking for an ambitious individual to join as Brand Manager. You will be working with a passionate team of industry specialists whilst making a positive impact on the business and the market.

Key responsibilities of Brand Manager:

Brand

  • Plan and executive the marketing strategy for the brand in relation to products, promotions, channels, competitors, pricing, and communications
  • Manage the marketing budget for the brand
  • Manage the portfolio strategy ensuring the brand achieves pre-agreed objectives
  • Lead the relationship with external agencies
  • Ensure marketing initiatives deliver long term growth for the brand

Social

  • Drive the growth of social media channels
  • Working closely with senior marketing team to create social content and strategy
  • Come up with creative and innovative marketing campaigns on all channels
  • Drive customers to the website through paid social media activations on social media platforms
  • Monitor audience reach and campaign effectiveness through Facebook Business Manager and similar key programs
  • Create content calendar collaborating with external agencies where necessary
  • Working alongside Shopper and Brand teams to devise content and promotion campaigns
  • Using data and insights to understand market trends and produce recommendations in response to captivate relevant audience
  • Come up with creative and innovative ideas to be promoted on channels by working across departments including design, videography/ photography, and editorial teams

Successful Brand Manager skills:

  • 3 years Food and Beverage Brand Management/Social Media Management experience
  • Excellent attention to detail and with brilliant time management skills with the ability to work to deadlines
  • Creative and motivated attitude with a passion for FMCG
  • Digital native who keeps on top on key FMCG trends and innovations both offline and online
  • Previous experience of direct-to-consumer e-commerce site management
  • Fantastic interpersonal skills to work alongside multiple internal and external parties.

If you are keen to make difference and are interested in learning about this unique business; please do not hesitate to get in touch and apply now!

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