Sales Controller, Wholesale & Convenience

• £70-75k + benefits
• Central London
• 

Title: Sales Controller, Wholesale & Convenience

Location: Central London (3 days)

Salary: £70-75k + benefits

The Company

A rapidly growing consumer goods business operating within the food sector, this company has established a strong presence across both retail and wholesale channels. With a focus on quality, innovation, and sustainability, it has seen significant commercial success through consistent product development and strategic partnerships. The business operates in a dynamic and entrepreneurial environment, with a team that values ambition, creativity, and collaboration. Recent growth has been particularly strong in the grocery category, now representing a significant share of overall revenue.

The Role

They are looking for a commercially astute Sales Controller to lead the Convenience & Wholesale channel. This is a strategic role focused on scaling a rapidly expanding category, managing key retail partnerships, and developing a team. The business is known for its innovation and commitment to delivering high-quality food products across multiple markets.

Key Responsibilities

• Strategic Leadership: Develop and implement the sales strategy for the Convenience & Wholesale channel in line with broader business goals.
• Team Management: Lead and mentor a team comprising a National Account Manager and a National Account Executive, with future scope for expansion.
• Key Account Management: Oversee high-value customer relationships with major retailers and wholesalers, including leading symbol groups and national wholesalers.
• Business Development: Drive new business growth through identifying opportunities, such as securing new listings and meal deal placements with high-street retailers.
• Performance Management: Track and analyse sales performance, using data to drive decisions and exceed commercial targets.
• Cross-Functional Collaboration: Work closely with marketing, supply chain, and product teams to support successful execution of channel strategies.

Candidate Profile

• Proven experience in a Senior National Account Manager ideally working with the likes of Co-op, Spar, Costco, Booker, etc
• Demonstrated leadership capability, with a track record of building and managing successful sales teams.
• Strong strategic mindset and commercial acumen.
• Excellent interpersonal and communication skills.
• Comfortable operating in a fast-paced, entrepreneurial environment.