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Head Of Marketing

  • £65,000-£75,000 +Benefits
  • London

London based 3 days a week

A new opportunity to join the team of a challenger brand that operates in the health, wellness and sports performance space. The company are a fantastic challenger brand that produces a range of products available in retail and online both in the UK and internationally.

The main purpose of the role is to manage the long term marketing strategy for the business looking after all marketing touchpoints. This is an extremely important role where you will be tasked with growing awareness of an already established brand.

The company is a challenger brand and they are growing quickly having recently secured a number of new key listings. All of their products have functional benefits and health and wellness is an important aspect to the business and the team.

The key responsibilities of the role will be to:

  • Effectively lead impactful campaigns and devise the marketing strategy to amplify brand awareness.
  • Develop content calendars and ensure autonomy across all platforms to enhance consumer engagement and customer acquisition.
  • Accurately report on financial performance and provide insights for potential improvements.
  • Collaborate effectively with other members of the team and departments in an efficient and organised manner.
  • Liaise with and manage PR and media agencies to promote business growth.
  • Develop and optimise brand events to amplify sales and deliver the best ROI.

The key requirements of the Head of Marketing are:

  • Previous marketing experience in FMCG
  • Experience in managing budgets and getting them to work hard for you
  • The ability to launch NPD based on consumer insight
  • Passion, drive and ambition to succeed
  • Track record of bringing brands to market
  • Degree level education or equivalent

This is a great opportunity for an FMCG marketing professional to take on a role with a culture-lead business. This is a very exciting time in their development where you will have the chance to join the UK marketing team in a key stage of their growth. If this sounds like you then don’t hesitate to apply below!

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